* Job Type: Full Time
* Location: Faisalabad, Pakistan
* Gender: No Preference
* Minimum Education: Bachelor
* Career Level: Intermediate
* Minimum Experience: 1-2 Years
As an SEO specialist, you'll identify strategies, techniques, and tactics to increase the number of visitors to a website and obtain a high-ranking placement on the results page of search engines. By generating more leads for the business you'll open up new opportunities for driving growth and profit.
Job Responsibilities
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As an SEO specialist, you'll need to:
* Program in HTML, CSS, and JavaScript to ensure the site is accessible and easy to follow and for increased interaction with visitors - this may involve working on video and PDFs,
* Run pay-per-click (PPC) campaigns to increase revenue through sponsored online advertising.
* Write original content for web pages - tailored for the target audience.
* Make technical recommendations to developers.
* Constantly check search terms, rankings, and analytics to monitor the performance of client websites and make recommendations for improvement.
* Engage with other businesses (affiliates) over link-building opportunities, to bring in paid commission for driving customers to their websites.
* Employ user experience (UX) and conversion rate optimization methods to turn visitors into more active users and to help improve website performance.
* Drive targeted and loyal traffic to a website by community building.
* Use social media to distribute content and encourage more external sites to link to your content - giving you more authority.
* Develop and integrate content marketing strategies.
* Monitor the algorithms set by the search engines to keep up to date with changes.